Cookie Policy
Last Updated: July 2026
1. What are cookies?
As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience.
This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or ‘break’ certain elements of the sites functionality.
For more general information on cookies see the Wikipedia article on HTTP Cookies.
2. How we use cookies
We use cookies for a variety of reasons detailed below. Unfortunately in most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.
3. Disabling cookies
You can prevent the setting of cookies by adjusting the settings on your browser (see your browser Help for how to do this). Be aware that disabling cookies will affect the functionality of this and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of the this site. Therefore it is recommended that you do not disable cookies.
4. Strictly necessary cookies
These cookies are always active and are necessary for this website to function. They cannot be switched off. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences.
You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
| Cookie | Name | Purpose | More information |
|---|---|---|---|
| Cookie Consent | moove_gdpr_popup | Cookie set by the UK cookie consent plugin to record that you accept the fact that the site uses cookies. | Duration: 30 days |
| Amazon Web Services | AWSALB AWSALBCORS | Cookie set by Amazon Web Services Load Balancer to preserve server session stickiness | This cookie is deleted 1 week after creation |
| PHPSESSID | Session cookie | This cookie is deleted after browsing session ends |
5. Performance cookies
These cookies allow us to count visits and traffic so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular, and see how visitors move around the site.
All information that is collected by these cookies is aggregated, and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
| Cookie | Name | Purpose | More information |
|---|---|---|---|
| Google Analytics | _ga _gat _gid | These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. | Click here for an overview of privacy at Google. This cookie is saved for 12 months. |
6. Marketing cookies
Pardot is the Marketing Automation platform provided by Salesforce.com, inc. that tracks visitor cookies composed of a unique visitor ID and the unique identifier for your account. For example, the cookie name “vistior_id12345” is the account identifier. Pardot cookies do not store personally identifiable information. This cookie is set for visitors to our website by the Pardot tracking code.
We use the data to understand activities on our website and landing pages, offer a better more personalised experience for our website users, support campaigns, and conduct analytics on site performance for all users. We will also use this data to remember preferences (such as form field values) when a visitor returns to our site.
| Cookie | Name | Purpose | More information |
|---|---|---|---|
| Salesforce | visitor_id<accountid> | The visitor cookie includes a unique visitor ID and the unique identifier for your business unit. For example, the cookie name visitor_id12345 stores the visitor ID 1010101010. The account identifier, 12345, makes sure that the visitor is tracked on the correct business unit. The visitor value is the visitor_id in your business unit. This cookie is set for visitors by the Account Engagement tracking code. | Duration: 2 years |
| pi_opt_in<accountid> | If Tracking Opt-in preferences is enabled, the pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking. If a visitor opts in, the value is set to true, and the visitor is cookied and tracked. If the visitor opts out or ignores the opt-in banner, the opt-in cookie value is set to false. The visitor cookie is disabled, and the visitor is not tracked. | Duration: 2 years | |
| Pardot | A session cookie named pardot is set in your browser while you’re logged in to Pardot as a user or when a visitor accesses a form, landing page, or page with Pardot tracking code. The cookie denotes an active session and isn’t used for tracking. | This cookie will expire when your browsing session is over. |
More information about Pardot’s privacy practices are available here:
https://www.salesforce.com/company/privacy/
and their cookie tracking policy
https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm&type=5
Visitors to our website receive a message that asks them to opt-in to tracking cookies on their first visit. The message doesn’t appear again unless the user clears their cookies. If a user opts out of tracking, Pardot treats the user as if their cookies are disabled. Email link clicks and form submissions still appear in their activity history, but their page views and form views don’t.
If you have previously opted-in and then decide you want to opt-out, you can do so by clearing your cookies using your browser tools, and then when you revisit the page, you will be prompted to opt-in again.
7. More information
Hopefully that has clarified things for you. If there is something that you aren’t sure about it’s usually safer to leave cookies enabled in case it does interact with one of the features you use on our site. However if you are still looking for more information then you can contact us through one of our preferred contact methods.
Post:
Boku, Inc.
735 Battery St.
San Francisco
CA, 94111.
Email:
[email protected]